Campaigns

An email to a group of clients in your own branding. Only goes to clients who gave consent for offers and have an email address.

Where to find it

Where to find itSidebar → Marketing → Campaigns → New campaign
Open in NOZAIA
The campaign templates, for every occasion
Screenshot from the NOZAIA demo with Studio Mira, a sample salon.

How it works

  1. Write the email in the builder, in your salon's branding, or let the AI draft one (it only mentions your own treatments and discount codes, and never sends anything itself).
  2. Send a test email to yourself, choose who gets it under Audience and sending, and send or schedule it.
  3. A sent or scheduled campaign can't be changed; duplicate it for a new version.
  4. Afterwards you see how many were sent and opened, and you can send a follow-up to those who didn't open or who opened but didn't book.
  5. A selection from Rebooking can also become a campaign straight away.
The results of a campaign, from sent to booked
Screenshot from the NOZAIA demo with Studio Mira, a sample salon.

Good to know

  • Team members need the permission “Marketing”. The owner sets this under Settings → Team → Roles and permissions.

If something doesn't work

My campaign has zero recipients.

A campaign only goes to clients with consent for offers and an email address. You ask for that consent when booking, it's on the client card, and it comes along on import if it was in your old file.

Related guides

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In NOZAIA, open Support at the bottom of the sidebar (on your phone: in the menu under your name). It knows which screen you're on, and if it can't help, your question goes to our team.

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Last checked 29 September 2026

Campaigns | NOZAIA Learn